Fresh New Cards

Happy Monday everyone! Last week flew by in the blink of an eye but I was able to pick up my new business cards and I couldn’t be happier with them! I went in a different direction this time and I love the results. The cards are duplexed {printing on the front and the back then having them adhered for a double thick weight} and have orange edge painting. I’ve become semi-addicted to this fun upgrade. My printer told me it’s very hard to go back once you’ve started and he wasn’t lying. I used my graph paper pattern on the back and impressed “swiss cottage designs” in a very light gray leaving the illusion of a blind impression without actually going all the way there. I wanted to keep the cards simple but for them to still feel like the brand.

Now on a side note: Going off a tip from a client I started “The Hunger Games” last week. I can’t seem to put these books down, they are so addictive! If you’re looking for an interesting, easy read check them out.

Personal Branding

If you’re in an industry {or trying to get into one} that requires a lot of networking, it’s important to have an interesting business card. You want something that is going to grab attention. Most times you get on 10 seconds to make an impression so it’s good to let your card do some of the work for you. Kat, a freelance writer living in D.C., came to me needing a fresh, new look for her cards. Living in D.C., you never know who you’re going to bump into so we wanted to create something that said a lot about who she was as a writer and everything she brings to the table. I created the little icons representing all of Kat’s favorite things and kept the type simple. The back is a bright red with the phrase “Let’s get together” It’s fun and warm, shows her personality but still gets her information out there in a concise way.